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PRIVACY POLICY

This privacy policy was modified on March 7, 2008.

The following privacy policy describes the practices and policies we at Canal's
Discount Liquors in Pennsauken, NJ have put into place on our website located at
www.canalsliquors.com to safeguard your personal information that may be
gathered and used as you visit our Web site.
The policy may change from time to time so please check back periodically. If
you have questions about our privacy policy, or feel that this site is not
following its stated information policy, please contact us.
Canal's Liquors
ATTN: Johnny Canal
5360 Route 38
Pennsauken, NJ 08109
856-665-4202

If you do nothing during your visit but browse through the web site, our system
will automatically gather and store certain information about your visit. This
information does not identify you personally and is used to help us improve our
web site and tell us the number of visitors to our site each day. Our web site
automatically collects and records aggregate information on what pages are viewed and the
dates and times of when pages are viewed. Our web site also collects and
records the address of the Web site that linked to us (referrer URL).
The information we gather automatically and with your permission during your
visit to our web site is used to monitor, review, measure, and analyze Web site
utilization in efforts to improve our web site and our services. Its is also
used to respond to your e-mails, inquiries, and requests.

Sending us E-Mail:
If you send us an e-mail through our web site with questions or comments, the
name and email address you give are recorded so that we can respond to your
e-mail. Your IP address is also recorded as verification of the location of the
originating computer. This is done in case we receive any harassing or
threatening e-mail. The information regarding a harassing or threatening e-mail
will be kept on file and shared with law enforcement if we deem necessary. All
other e-mail and information included therein will be deleted after communications have been
completed with you. You should keep in mind that the possibility exists for
unauthorized individuals to intercept any email message you send over the
Internet. In some cases, information can be encrypted (scrambled or encoded) to
make it very difficult to read if it is intercepted during communication.
Certain technology and practices allow web sites to provide an increased level
of security for your personal information when appropriate.

E-mail List
From time to time, we send out promotional e-mails. These e-mails are sent only
to people who request to be on this e-mail list and are never sent to anyone who
did not voluntarily subscribe to the e-mail list through our home page at
www.canalsliquors.com, and then confirm that subscription through a signup
e-mail. The information gathered through the e-mail list signup is not used for
any other purpose than sending promotional e-mails. Any person who has signed
up or this service and wishes to be removed from the program can delete themselves using
information found in the promotional e-mails, or by sending us an e-mail
requesting removal through the contact page on our web site.

We do not, under any circumstances, share any personally identifiable
information about you with any other person, group, organization, or business
entity.

Many Web sites now use cookies, which are small amounts of data that are sent to
your browser from a web server and stored on your computer's hard drive, to
provide customized and personalized services to their web site's users. Our
website, www.canalsliquors.com, does not use cookies.

Order Placement
Private, personal information is collected from you when you place an order.
This information collection is meant to protect us as the merchant and you as
the consumer from fraud. We also use this information to properly process your
credit card offline, ship your order, and communicate with you regarding your
order. The information is gathered and kept securely online, and is used for these purposes only. Your credit card information is kept securely for 90 days after order placement and
then automatically deleted. Your other order information is kept securely in
case of problems that may arise at a later date regarding your order.

We use industry-standard encryption technologies when transferring and receiving
consumer data through our web site or e-mail. We have taken reasonable steps to
ensure the integrity and confidentiality of personally identifiable information
that you provide. We have appropriate security measures in place in our
physical store to protect against the loss, misuse, or alteration of information
that we have collected from you on our web site.